IPL-5 ticket sales generated Rs 131.68 mn in play-offs

first_imgThe 2012 Indian Premier League (IPL) was a roaring success at box office. The income from sale of tickets broke all records as spectators packed the stadiums throughout the tournament.Franchisees made a killing from the league matches through the sale of tickets – at box office as well as online while the broadcasters too laughed their way to the bank after the final was telecasted in 192 countries. The IPL/BCCI too generated huge revenue from the four play-off matches – Rs 131.68 million to be precise.The IPL made this income from Qualifier 1, Qualifier 2, Eliminator and the final. The revenue from these games goes directly to the Board while the franchisees keep the income from the league matches.Except for the Qualifier 2 in Chennai on May 25, the stadiums hosting the play-off matches were packed to the hilt. Interestingly, the Madras High Court permitted the Tamil Nadu Cricket Association to open three stands, comprising about 12,500 seats, at the MA Chidambaram Stadium for the Qualifier 2 and the final, and it resulted in additional revenue.Sources said the revenue would have been much bigger, had the IPL not been forced to pay entertainment tax. “The IPL made a total revenue of Rs131.68 million and after paying Rs 28.24 million entertainment tax, the net revenue was Rs 103.44 million,” a source told Mail Today.The entertainment tax in Chennai was paid at a rate of 25 per cent and in Pune and Bangalore, where the Qualifier 1 and the Eliminator were played, it was 10 per cent.Rajeev Shukla, chairman of the IPL governing council, said spectators’ patronage was a proof of the unqualified success of the tournament. “The spectator response was excellent as they thronged to the grounds. It was so because their entry to the grounds was hassle-free and they were treated well by the franchisees, the police and the security,” Shukla told Mail Today. “Earlier, spectators found it difficult to purchase tickets. This time we made more tickets available online.”advertisementThe Qualifier 1 in Pune earned a total revenue of Rs 35.60 million, out of which tickets worth Rs17.80 million were sold at box office and exactly the same amount was generated through online sale. After paying Rs 3.62 million as entertainment tax, the IPL got Rs 31.98 million – the highest net revenue among the four knock-out games.For the Eliminator in Bangalore, tickets worth Rs 29.02 million were sold (Rs 23.86 million at box office and Rs 5.16 million online). After paying Rs3.55 million as tax, the IPL received Rs 25.47 million.Chennai hosted Qualifier 2 and ticket sale generated Rs 26.93 million (Rs 24.01 million at the window and Rs 2.92 million online). IPL earned a net revenue of Rs 18.09 million after paying Rs 8.84 million in taxes.For the final, between champions Kolkata Knight Riders and hosts Chennai Super Kings, tickets worth Rs 40.12 – the highest income before paying taxes were sold. Of this, Rs 33.81 million was generated from box office – the highest at this outlet amongst the four matches – and Rs 6.32 million from online sale. After paying Rs 12.23 million as taxes, the IPL made a cool Rs 27.89 [email protected]last_img